01 / Challenge
The brief.
Vidura needed to look like a research lab, not a startup, while it raised a seed round. The team had two papers and one demo. Most labs at this stage hide behind a Notion page; the founders wanted the technical audience to take them seriously and the commercial audience to find the line easily.
02 / Approach
The work.
A research-publication site as the front page — papers, a demo theatre, and a single signal of company direction. We shipped a quiet contact route for investors and a separate research-collaboration form. The AI work was an internal authoring assistant for the lab; their writing speed roughly tripled.
03 / Outcomes
What moved.
₹20 Cr
Seed round · closed six weeks post-launch
11K
Researchers signed up · paper drops
3
Enterprise pilots · inbound only
04 / Disciplines